Beverages in Florence

Negroni is a cocktail made with equal parts gin, sweet vermouth, and Campari. Although its origin is unclear, it is believed that this cocktail was invented in Florence in 1919 by Count Camillo Negroni, who wanted to improve his favorite... READ MORE

Alchermes is an ancient Italian liqueur based on a combination of rosewater and orange blossom water, sugar, herbs, and spices, while the typical red hue was traditionally imparted with the addition of crushed cochineal insects. It is bel... READ MORE

Amaro Santoni is a classic Italian aperitif hailing from Florence. It was invented by Gabriello Santoni in 1961. Made with a secret recipe, the product is flavored with thirty-four botanicals, including rhubarb, iris, and olive leaf. Sant... READ MORE